A brand guide, also called a brand style guide or brand guidelines, is a reference that explains how a brand should look, sound, and be used. It typically documents logo usage, colors, typography, imagery, design elements, and voice or messaging standards, along with the approved files people need to create branded materials. Online brand guidelines make that information accessible from a single URL and can be updated as the brand evolves instead of relying on a static document.
A selection of standout public brand guides.
BrandWild does not currently include built-in asset usage analytics. If your organization needs custom tracking or has a specific reporting requirement, contact us to discuss what may be possible for your setup.
Each published brand guide has its own URL, making it easy to access from a browser and share with the people who need it. Brand owners and managers can also sign in to BrandWild to manage their guides and assets. If a guide is password protected, viewers will need the appropriate access information from the brand owner or designer.
Yes. BrandWild provides documentation and tutorials to help you learn the platform, build your first brand guide, manage assets, and understand the available components. The resources are designed to help both new and experienced users get up and running quickly. If you cannot find the answer you need, you can also contact us for additional support.
BrandWild helps you organize, document, present, and distribute your brand assets, but it is not an image or logo editing application. You can customize how your online brand guide looks, define colors and typography, build pages, and control how assets are presented. Changes to the actual source artwork, such as editing a logo, retouching an image, or modifying a video, should be completed in the appropriate design software before uploading the finished asset.
Yes. Published brand guides can be shared with clients, employees, vendors, contractors, and other partners using a simple URL. You can keep a guide easy to access or use password protection when the brand information should remain private. Because everyone references the same online guide, updates are available from the same link instead of requiring you to send a revised PDF each time the brand changes.
A well-designed brand guide turns your brand identity into a practical system people can actually follow. It gives employees, agencies, vendors, and partners a shared reference for logos, colors, typography, imagery, messaging, and approved assets. That consistency helps reduce off-brand work, speeds up creative production, makes approvals easier, and creates a more recognizable experience for customers. An online guide adds another benefit: everyone can reference the current standards from the same location.
